Kourtney Kardashian Opens Up About Her Mystery Brand


Kourtney is the oldest, and most unspoken, of the Kardashian clan, yet lately she’s been the chat of the country. Kardashian took to Instagram a few weeks ago with a teasing photo tagging a brand that was rarely new but heavy in popularity and following.

Well, the wait had finally drawn to an end as we finally know what the exactly is. Poosh, “A beauty and wellness website of discovery with product recommendations, recipes, and interviews with wellness experts, curating a lifestyle that’s very much the lifestyle that I lead,” Kardashian said in an interview with Vogue. Named after her 6 year old daughter Penelope, the brand is a way of sharing her everyday learnings into teachings on the perfect balance of life. A well-known master of keeping life and business related, but personal and comfortable, the advice on the Poosh.com website displays nothing less of what she preaches.

The KUWTK star has always been very thorough when it comes to prioritizing her life and making sure it retains value. The world of Poosh is not only a virtual Thesaurus of family value, but holds value relating to personal direction from a dedicated mother who’s experienced some very public transitions. Taking what she’s learned, and taught herself, she’s now sharing. The blog style company includes write-ups from every topic you can think of: including home decor, non-toxic children’s toys, to more uplifting notes on how to feel sexy naked – which she’s clearly a professor on!

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