photos courtesy of Kanye West

With so much riding around on his name – YEEZY just took over Social Media yet again. Hustling in all aspects from managing his GOOD Music label to his personal albums Yé has been non-stop this Summer. The latest, his Yeezy 500 Supermoon sneaker campaign. Showcasing his latest collection in a rather rare style – the moment got us all talking to say the least.

The campaign shot by Eli Linnetz features a NSFW style of diverse models in an art form of showcasing the body and design of the new shoe. Along with footwear, we see a new color range of the YEEZY classics like sports bras, leggings, and sweatshirts. While some of the models honestly wore nothing but the Desert Rat and the famous Calabasas ankle socks.

Understanding the power of Social Media, YEEZY released his last campaign with live dolls of his wife, Kim Kardashian-West in a paparazzi themed campaign.